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Description Custom audiences with intent allow you to reach the ideal audience for your business in your Display and Video campaigns by segmenting your ad groups based on specific keywords and landing pages you'd like to target. Which value proposition do custom intent audiences offer advertisers? You can use custom intent audiences with automatically created audience segments, or you can define your own audiences by entering keywords and applications related to your product or service. Google Ads will then show ads to people who are likely interested in these keywords on pages, apps, and videos.
Description Custom audiences with intent allow you to reach the ideal audience for your business in your Display and Video campaigns by segmenting your ad groups based on specific keywords and landing pages you'd like to target. Which value proposition do custom intent audiences offer advertisers? You can use custom intent audiences with automatically created audience segments, or you can define your own audiences by entering keywords and applications related to your product or service. Google Ads will then show ads to people who are likely interested in these keywords on pages, apps, and videos.
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