SEO is the technique of enhancing your online store’s visibility in search engines like Google. This is done by creating good content that attracts people and links to your website. Organic traffic is free, save for the work spent creating good material for your store’s blog. References: https://dropshippingads.wordpress.com/2021/12/02/the-7-best-ways-to-sell-products-without-investing-any

Investing in performance management is an ongoing process to get the optimum output from employees. Here are a few of the initiatives: - Align individual and team goals to the strategic objectives of the organization. - Communicate expectations to the team. - Periodically review and assess the performance. - Train and coach employees to build competence. Investing in performance management