If you’re a real beauty lover, you know that Kumano, Japan, is the Napa of luxury makeup brushes. The town is known for its artisanal production of makeup brushes (there’s even an annual brush festival). Beautylish and Kumano–based brush maker Chikuhodo partnered to make an affordable brush line. This one is a particular standout, with reviewers loving how its soft squoval shape makes it easier to blend pigment. The smaller shape ensures that it won’t dwarf those with smaller eyelids and makes it easy to make your cut creases look particularly sharp. Best vegan makeup brushes and brush sets Asking a makeup artist to choose their favorite makeup brush is like asking a parent to choose their favorite child — but we asked anyway. Below, you'll find the makeup brushes some of the top makeup artists use more than anything else in their kits; the ones they replace over and over, the ones they have multiple backups for, the ones that they would recommend to fellow makeup artists and makeup newbies alike. Next time you're ready to upgrade the way you apply foundation, highlighter, concealer, and more, the perfect picks are right here.