Nima Jooyandeh grew up in Santa Rosa California. Graduated Montgomery High School, then attended Humboldt State University for General Education, and completed a Business degree at SNHU. Currently in graduate school getting a master's in Sports Management,
He deals with sports cards and memorabilia. Starting an online business )Bayareafiathful) in 2023 selling cards and memorabilia. He possesses a great knowledge of not only Bay Area sports but pro sports history in general